Guild Wars 2: Path of Fire is the second expansion for Guild Wars 2. Guild Wars 2 is a critically-acclaimed massively-multiplayer online role-playing game with over 11 million units sold and winner of over 100 industry awards and accolades, including TIME’s award for #1 Video Game of 2012 and fastest-selling Western MMO game of all time. Developed by ArenaNet, published by NCSOFT. Released 22 September 2017.
Areas of Experience
- Content marketing strategy
- Content management
- Livestream content programming strategy
- Influencer marketing strategy
- Social media strategy
- Social media management
- Project management
- Event planning and logistics management
- Community strategy
- Community management
- Program development
- Program management
- Policy development
- Team management
- Merchandise production
- Crisis communication
Selected Projects
- Guild Wars 2 Roller Beetle Racing Sweepstakes – content marketing strategy
- Extra Life Livestream – content marketing strategy
- Guild Wars 2 Friend/Ships campaign – content marketing strategy
- Guild Wars 2: Path of Fire Launch Livestream on Twitch, YouTube Live, and Facebook Live – content marketing strategy, production oversight
- Guild Wars 2: Path of Fire Expansion Announcement Livestream on Twitch, YouTube Live, and Facebook Live – content marketing strategy, production oversight
- Guild Wars 2: Path of Fire Elite Specialization Videos – content marketing strategy, production oversight
- PAX West 2017 – content marketing strategy, content programming, event management
- Guild Chat – livestream production, livestream content programming strategy
- Community Showcase Live – livestream production, livestream content programming strategy